Senior Lecturer
College of Business, Government and Law
Dr Lucy Simmonds is a Senior Lecturer in Marketing and Health Care Management. She holds a PhD in marketing, a Bachelor of Health Sciences (Honours) and postgraduate qualifications in communication. Lucy's industry background is as a marketing communications practitioner with experience in organisations such as the Australian Science Media Centre and the Department for Health. As a researcher, she is particularly interested in marketing communications, consumer behaviour, health communications and implementation science.
Lucy is a chief investigator on over $1.4 million of research projects. She is an Endeavour Research Fellowship recipient (Australian government award) at the University of Texas at Austin, USA. She serves on the editorial review board for International Journal of Advertising and Frontiers in Communication. She has published 18 journal articles and chapters in high-quality journals in marketing and health sciences, including Journal of Business Research, Psychology & Marketing and the American Journal of Clinical Nutrition.
Lucy is the Course Program Coordinator, Bachelor of Business (BBUS) (Marketing), BBUS (International Business) and BBUS (Sports Management). As an educator, Lucy has a decade of experience at both the undergraduate and postgraduate level and teaches consumer behaviour, marketing communications and research methods.
Lucy is Adjunct Research Fellow at the South Australian Health and Medical Research Institute (SAHMRI) and Affiliate Researcher at the Centre for Social Impact. Lucy is passionate about making research accessible for the community and has published 15 articles in the mainstream press, including The Conversation and The West Australian.
PhD, Ehrenberg-Bass Institute
Graduate Diploma in Science Communication, The Australian National University
Graduate Certificate in Marketing, University of South Australia
Bachelor of Health Sciences (Honours) (First Class), University of Adelaide
Bachelor of Science in Genetics (Major), University of Adelaide
Diploma in Languages (Japanese), University of Adelaide
Psychology & Marketing Top Citations Award
Health Translation SA Research Translation Award
Research Excellence Award for an Early Career Researcher, College of Business Government and Law
South Australian Health & Medical Research Institute (SAHMRI) High Impact Publication Award
Endeavour Research Fellowship, Australian government
Vice Chancellor and President's Scholarship
Australian Postgraduate Award
The Australian National University Questacon Scholarship
Most Outstanding Honours Student, Discipline of Paediatrics, University of Adelaide
Children's Health Research Institute Honours Scholarship
Course Program Coordinator, Bachelor of Business (BBUS) (Marketing), BBUS (Sports Management) and BBUS (International Business).
Co-lead, curriculum redesign for BBUS (Without Specialisation), BBUS (Marketing), BBUS (Sports Management), BBUS (Human Resources Management), BBUS (Management) and BBUS (International Business).
Lucy is particularly interested in teaching marketing, communications and research methods.
Member, Australian Association of Social Marketing
Member, Australian Institute of Digital Health
Member, European Advertising Academy